Espresso 3

Lately, I’ve had a few questions from authors about how to go about self-publishing a hardcopy book. Now, I know quite a lot about self-publishing ebooks, but hardcopy publishing always seemed a bit mysterious and complicated, so I asked my friend Mary Dooley, author of an inspirational little gift book called Espresso Yourself, if she’d share some of what she learned in the process of creating, marketing and distributing her book. I hope you’ll find the interview helpful.



By the way, the book Mary mentions in the interview is Your First 1000 Copies: The Step-by-Step Guide to Marketing Your Book by Tim Grahl. It’s a great primer for authors on how to build a following and connect with fans. And don’t forget to visit Mary at Espresso Yourself!

PS. The split screen effect I used in the interview cut off my attempt to show the book. Here’s the sample quote I was trying to share:


Would a Book Help Your Business?


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